Digital
Showcasing the world’s best commercially designed digital experiences that enabled tangible and non-tangible products, services and brands to thrive.
This category of digital design might cross boundaries beyond screen graphic design to evolving integrated tangible touchpoints of service design. All entries submission can be digital design creation, redesign or refinement; which might take the form of apps, platforms, websites or another form of digital designed environments.
You can enter one or multiple sub categories for each piece of work for the awards, place your work into categories where you believe your work excels.
Digital Design Creation (DG401)
The ‘new creation’ and design of ‘new’ commercial digital/tangible product or service from scratch e.g. apps, platforms and websites; landing pages, microsites, blogs, e-commerce, news media portals or social media. The design and realisation of user interface (UI), user experience (UX), interaction design, navigation, responsiveness, layout, visual design and communication.
Digital Design Redesign (DG402)
The ‘redesign’ of ‘existing’ commercial digital/tangible products or services, e.g. apps, platforms and websites; landing pages, microsites, blogs, e-commerce, news media portals or social media. The design and realisation of user interface (UI), user experience (UX), interaction design, navigation, responsiveness, layout, visual design and communication. The submission should show the previous design, so judges can compare the changes that have been made for the redesign.
Digital Design Refinement (DG403)
The design ‘refinement’ of ‘existing’ commercial digital/tangible products or services, e.g. apps, platforms and websites; landing pages, microsites, blogs, e-commerce, news media portals or social media. The design and realisation of user interface (UI), user experience (UX), interaction design, navigation, responsiveness, layout, visual design and communication. The submission should show the previous design, so judges can compare the changes that have been made for the design refinement.
Digital Experiential Design (DG404)
Commercial designed experiences to be delivered across connected touchpoints, beyond web and mobile. Includes smart home devices, sensors, user interfaces, virtual reality and/or wearable technology solutions. The design and realisation of user interface (UI), user experience (UX), interaction design, navigation, responsiveness, layout, visual design and communication.
Digital Spatial Design (DG405)
The use of digital design in spatial branded environments. The design and realisation of user interface (UI), user experience (UX), interaction design, navigation, responsiveness, layout, visual design and communication.
Other Digital Design (DG406)
Other digital design project submissions that don’t fit into the above sub categories should be submitted through this category with clear communication of deliverables.